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iOS Native App: UI, UX & AR

Overview

The brief was to design a brand and mobile app for a confectionary sweet shop.

Roles

Research, completed heuristic evaluations, information architecture, wireframes,
utilized iOS Human Interface Guidlelines and created prototypes. 

Tools Used

XD, Spark AR, Substance 3D Stager, Illustrator.

Process

After comparing Usability Heuristics and pain points of other apps, I created a User Persona, followed by a Customer Journey Map, and sketched out low fidelity Wireframes and Logos.  Usability testing is an important part of this process. Finally a Style Tile and clickable High Fidelity Prototype were completed.  In addition, there is a 3D Augmented Reality video of a cake with a scene which was created in Substance 3D Stager and could be seen in Spark AR.

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